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            John is a sales manager at a marketing company based in Atlanta. Recently, he hasn’t had much luck finding leads. Despite updating their website and posting regularly on their blog, David’s client list isn’t getting any bigger. His coworker Julie recommends website tracking, a practice that...

          Successful marketing requires frequent adjustment. Why? What worked for your business in the past won’t necessarily work in the future. The landscape of marketing platforms and channels is perpetually changing. As a result, your marketing strategy should undergo frequent review. But how do you know when...

[av_textblock size='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' font_color='' color='' id='' custom_class='' av_uid='av-kfq4ufzk' admin_preview_bg=''] LinkedIn isn't just for professionals and job seekers. Sure, millions of professionals use LinkedIn every day to grow their networks and their careers, but did you know you can use LinkedIn to grow your business, too?...

It’s a scary time for small businesses during this COVID-19 pandemic.  Due to the coronavirus, many businesses have been forced to close, many others have lost a significant percentage of customers, and most have been reduced to skeleton crews and/or a 100% remote workforce. And if...

In business today, many, but not all, have realized that there is no longer a Sales Team and a Marketing Team… but a SalesMarketing Team. SalesMarketing can and will be defined in many ways by different groups, but basically, it is a combined effort of both...

Stress and Coping The outbreak of coronavirus disease 2019 (COVID-19) may be stressful for people. Fear and anxiety about a disease can be overwhelming and cause strong emotions in adults and children. Coping with stress will make you, the people you care about, and your community...

There are a host of reasons that websites underperform for businesses that have them, even if they enter the website design process with the best of effort and intentions. Here are some of our thoughts on why websites don’t generate the business that company’s hope...